
The Process Factory, an online business process management maven that delivers BPM technology as a service, has launched MashApps09 – a competition to develop, “New, innovative, practical ‘mashup’ applications, which can be used to improve day-to-day business operations.”
What are mashups?
‘Mashups’ are applications created by piecing together existing components to create composite applications. They are usually built with web services standards in mind and are usually available in a hosted fashion over the Internet.
So what are MashApps?
According to The Process Factory, MashApps (a term it has copyrighted) refer to ‘mashups’ that are user-friendly and bring value to the end-user: we’re thinking there is also the sense that these are composite applications with value to an enterprise, rather than ‘mashups’ that perhaps only offer value to consumers.
Think ‘mashup applications’ and you won’t be far out....[click continue reading for more details and the entry process]...
Anyway the competition, MashApps09, is open to students, independent software vendors (ISVs) and individuals. The winning finalists will be invited to present their applications to a panel of select judges from across the industry, at Cordys’ headquarters ‘Kasteel de Vanenburg’ in Putten, The Netherlands.
The Process Factory’s online BPM capabilities are powered by Cordys, a BPM start-up founded by Jan Baan of Baan Software fame.
The jury for the competition will be composed of senior and recognized professionals and experts from academia, Cordys, and partner(s), and there is “attractive” prize money available for winning entries.
Go here for more information.
It’s great to see composite app development being encouraged in this way – they’re an certainly an attractive proposition for businesses, particularly in the mobility space. Organisations have long faced the challenge of trying to give mobile workers effective back-end system access – composite apps help overcome this by filtering information from multiple systems so that mobile devices do not get flooded with irrelevant data.
However, just like in the consumer market, where the iPhone apps store is still the talk of the town, business app developers must look to cement their place within larger ‘ecosystems’ – partnering with vendors, resellers and/or carriers to give them access to wider, more lucrative sales channels. Just as vendors should encourage app creation, they must also aid the development of these ecosystems in order to capitalise fully on the composite apps opportunity.